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Moment of Indiana History

Posts tagged NCAA tournament

June 24, 2013

 

Win-Win: The Mutual Ascent Of Basketball And Radio

And when station owners went looking for popular programming that would draw fans and encourage advertisers, they discovered that one sure bet was basketball.

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About Moment of Indiana History

Moment of Indiana History is a weekly two-minute radio program exploring Indiana History. The series is a production of WFIU Public Radio in partnership with the Indiana Public Broadcasting Stations (IPBS). Learn More »

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