A New Business Model
There are no price tags on meals at SAME CafÃ©. In fact, there are no prices at all. This small organic restaurant in Denver, Colorado lets customers pay what they can for their meals, even accepting volunteer time in place of cash.
In a mini-documentary about the restaurant produced by Organic Nation, co-owner Libby Birky says, "We're making healthy, really good food available to everyone."
Customers come from a wide range of backgrounds: business people, the elderly, single moms, college students, young artists, families with children, and other people who are stretching their budgets and don't qualify for financial assistance elsewhere.
70 percent of SAME CafÃ©'s costs are covered by donations for food and the rest of expenses are paid for by grants. Although it may not sound like a sustainable business model, SAME CafÃ© has expanded their staff, space, and food since opening in 2006.
SAME, an acroynm for So All May Eat, was founded by Birky and her husband Brad Birky and is powered by a team of volunteers. Some of the ingredients used in their organic meals are grown by an urban farmer located less than a mile away. The volunteers serve 65-120 meals of soup, salad, and pizza every day, with more meals provided toward the end of the month when people are trying to stretch their dollars until their next paycheck.
Birky says volunteers are committed to SAME CafÃ©'s mission. "They want to see SAME CafÃ© open tomorrow, so if that means that if they're helping with the dishes we're open another day, then of course they want to participate."
- In Denver, everyone can afford to eat organic (Mother Nature Network)
- SAME CafÃ©: The restaurant where you pay what you can (Denver Westword Dining)
- SAME CafÃ©: Wonderfully Different (SAME Cafe)