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Local Salvation Army Optimistic Despite Slow Start For Red Kettles

By Becca Costello

Posted November 24, 2017

The Salvation Army of Monroe County's annual Red Kettle donation campaign is off to a slow start and officials say it could be because of donation fatigue.

Administrator Gordon Hoag says bell ringers have been out since November 10.

But Hoag says some people may have already reached their charitable giving budget for the year.

"I think it was the disasters mainly, and people were concerned about those in Houston and Florida and so I think that did have a small impact on us," Hoag says.

Still, Hoag is confident the campaign will get back on track as Hoosiers spend more time out shopping.

"People respond so well to the bell ringers that I don't think we'll have any problem reaching our goal," he says.

The Salvation Army of Monroe County is hoping to raise about $239,000 by the end of the year, with a Red Kettle goal of $144,970 dollars by Dec. 23.

Last year, Monroe County bell ringers raised $142,000, contributing to nearly $280,000 raised overall. Nationally, the Salvation Army was about $300,000 short of its $3.5 million goal.

Hoag says the nonprofit organization is also short on volunteers to ring those bells at areas businesses. He says they're hoping to fill about 5,000 hours of time and about 3,500 hours haven't been scheduled yet.

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