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Phone App Lets You Get Birth Control Without Going To The Doctor

By Barbara Brosher

Posted August 30, 2017

A San Francisco-based startup launched a new telemedicine app in Indiana Tuesday that connects women with birth control. The app, called Nurx, delivers prescription contraceptives to women's homes without requiring a physical trip to the doctor.

Instead, women answer a series of medical questions on the app, which are evaluated by a doctor who can write a birth control prescription. The prescription is delivered to the woman's home or called into a local pharmacy.

Nurx CEO Hans Gangeskar says the goal is to expand access to contraceptives, not replace in-person visits to the doctor.

"Previously it was thought that if you withheld certain services for people who wouldn't come into the doctor's office, they were more likely to come into the doctor's office," he says. "But, a wealth of information shows that doesn't work. And, what works is to give people what they need in a safe and convenient manner."

Gangeskar says women can communicate with their doctors through a messaging function on the app, which he says is leading to more candid conversations about women's health.

"They just feel there's less judgement and it's less awkward to talk about these topics that are taboo for a lot of people," he says.

The app also connects women with Pre-Exposure Prophylaxis and emergency contraceptives, including Plan B.

Through the Affordable Care Act, Nurx services are often free for women with health insurance. Those without coverage can get access to prescriptions starting at $15 per month.

Dr. Chris Mernitz with Obstetrics and Gynecology of Indiana says he's all for expanding access to birth control, but he doesn't consider Nurx true telemedicine because there's no video visit between the doctor and patient. He says deciding the best form of birth control for a woman is more nuanced than a simple questionnaire.

"I'm not saying it's wrong," Mernitz says. "I would much rather have a young woman be able to get a birth control pill."

Mernitz says no phone app can replace a close doctor-patient relationship.

Telemedicine legislation passed in 2016 allows doctors to prescribe some medications without seeing a patient in person.

Upper Midwest Telehealth Resource Center Program Director Becky Sanders says the expansion of telemedicine in Indiana is helping more Hoosiers access preventative healthcare.

"We're really seeing telehealth last year and this year legislatively coming into mainstream where more and more people have either had a telehealth visit, or actually can define it," Sanders says.

Sanders says she expects to see more apps like Nurx come to the state as telemedicine becomes more popular.

"I have young kids at home and they don't know a world without a cell phone," she says. "They're very much of an instant gratification society. These children are just used to having everything at their fingertips. And, I think that's just going to become the norm as time goes on."

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Phone App Lets You Get Birth Control Without Going To The Doctor

By Barbara Brosher

Posted August 30, 2017

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