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Benefit Raises Awareness of Heart Disease in Women

Heart disease is the number one killer of women in the U.S. If you didn’t know that, it explains why the ‘Go Red for Women’ benefit is about more than just raising money. It is also about raising awareness of the deadly disease.

Bloomington is used to sporting red, but today the color took on a different meaning. Organizers of the event said it represents the ability all women have to improve their heart health to live stronger, longer lives.

The room was full at the downtown Bloomington Convention Center as attendees listened to presentations while learning how to band together to wipe out heart disease and stroke. The introduction was presented by WTIU and WFIU News Bureau Chief Ann Shea. The keynote speaker was Bloomington Hospital’s Dr. John Strobel.

“Prevention is better than treatment,” said Strobel. “It’s better to prevent the problem than wait until it occurs and then treat it. So if you have high blood pressure keep your blood pressure under control. If you have high cholesterol make sure you are under good treatment for that. Keep your weight at the right level. Keep your diet good and healthy, [eat] lots of vegetables. Watch your calories, exercise regularly.”

A ‘purse-onality’ silent auction kept event attendees busy placing bids on purses donated by local celebrities. A winning bid for Joani Crean, wife of IU basketball coach Tom Crean, included IU basketball game towels, gift cards, pendant and a book. Elaine Mellencamp and Laurie Burns McRobbie also donated purses.

The Go Red for Women goal is nothing less than a 25 percent reduction in coronary heart disease and stroke risk by the year 2010.

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