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A Moment of Science

Posts tagged Influence

November 22, 2017


Words and images that evoke taste and touch might make you more likely to open up your wallet.

Touch And Taste And Your Wallet

In one study, people reacted more favorably to advertisements that emphasized touch and taste.

June 27, 2013



How to Win Friends And Influence People

Leaving a good impression could be as simple as talking about pleasant things. Who would've thought?

February 6, 2009


Smelly Dreams

Researchers have found that odors can affect dreams.

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