The city could see an added economic boost because two of the teams are close to home.
Indiana has been chosen the number-one team in the nation for the upcoming season in several preseason polls.
A recent study published by The Wall Street Journal ranked Indiana Men’s basketball the third most valuable program
Indiana University fell to number one seeded Kentucky in Friday's Sweet 16 game.
A bus pulled off before daylight to take IU students to see the Hoosiers play number one seed Kentucky Friday night.
The winner of tonight's IU/Kentucky game will head to the Elite 8 on Sunday.
The IU ticket distribution method is based on how many games a season ticket holder attended during the season.