Indiana Attorney General Greg Zoeller joined with the Indiana Pharmacists Alliance, the Indiana Retailers Council and other industry leaders yesterday to launch a statewide campaign to combat “smurfing”.
Smurfing is the practice of buying over the counter cold and allergy medicine that contains pseudoephedrine to sell to methamphetamine cooks.
The campaign will target consumers through signs at pharmacies to remind them that smurfing is illegal and a crucial part to the meth production process.
The Consumer Healthcare Products Association, a national group representing the makers of over-the-counter medicines, created the campaign. Indiana retailers will help spread the message on a voluntary basis. CHPA tested anti-smurfing posters to ensure that they communicate meaningful messaging without deterring legitimate consumers.