WTIU announced today that videos from favorite PBS and PBS KIDS programs such as AMERICAN EXPERIENCE, ANTIQUES ROADSHOW, FRONTLINE, MASTERPIECE, NATURE, NOVA, SUPER WHY!, CURIOUS GEORGE and DANIEL TIGER’S NEIGHBORHOOD, as well as local favorites such as THE WEEKLY SPECIAL and THE FRIDAY ZONE, are now available to consumers via the Roku® streaming platform.
Roku users will access and personalize their PBS experiences by choosing WTIU as their favorite local station and sharing their email address. This will provide viewers with content from WTIU, anytime they want, while also giving their favorite PBS station a way to connect with them.
“Our philosophy is to provide our content on as many different platforms as possible, so the viewer can watch in the way they want,” said Phil Meyer, WTIU Station Manager. “Now Roku owners can enjoy THE WEEKLY SPECIAL and THE FRIDAY ZONE, as well as their PBS favorites.”
“Our relationship with Roku is an important next step in our strategy to make PBS content available through a variety of platforms, while still maintaining the connection between the viewer and their local station,” said Jason Seiken, PBS SVP and GM, Digital. “We are happy that this partnership with Roku will deliver consumers both national PBS and PBS KIDS programs, as well as favorite video from their local PBS station, all on demand.“